Branding, merch & website for a dev studio "Source Code"

A clean, recognizable identity with a developer-minded design system. Sharp blue visuals, a clear content structure, and a fully built Webflow site with custom CMS that works as reliably as well-written code.

Since the brand is rooted in writing code, its visual language came together naturally. We used blue as a nod to classic hyperlink styling, while the logotype is set in a monospaced font familiar from any code editor.

The symbol itself is a playful “smile,” built from the inverted character in the very first tag of every website — the opening of <!DOCTYPE>.

Web design stays consistent with the brand through the strong use of blue, supported by ready-made illustrations. Together with the client, we decided to optimize the budget and speed up production by choosing pre-made assets — created a mood board, explored options, and eventually selected 3D sets by wannathis.one.

The entire website was built in Webflow, including fully structured CMS collections for easy content management and future scaling.